Strategic Marketing Study guides, Class notes & Summaries
Looking for the best study guides, study notes and summaries about Strategic Marketing? On this page you'll find 5543 study documents about Strategic Marketing.
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Strategic Marketing Management Final (Lecture Content + Readings)
- Summary • 73 pages • 2022
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Extensive summary for the course Strategic Marketing Management at Tilburg University. The summary contains the content of all the (web) lecture slides, the guest lecture and additional notes made during class. Additionally, the document contains summaries of all the 17 compulsory readings (in the form of supplementing the lecture content).
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WGU D373 PA - Applies Strategic Marketing Tools and Methodologies | Latest 2023/24 | Updated & Verified | Guaranteed Success
- Exam (elaborations) • 3 pages • 2023
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What is a new company entering an established industry with groundbreaking ideas or products known 
as? - Disruption 
What is a key factor for product success when a company releases a product that creates a new product 
category? - Consumer education 
What is the riskiest growth strategy for a company according to the Ansoff Matrix? - Diversification 
Which growth strategy in the Ansoff Matrix is represented when a company develops a new product for 
a new market? - Product diversification 
Wha...
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MAC2602 Assignment 2 (COMPLETE ANSWERS) Semester 1 2024 (703803) - DUE 2 April 2024
- Exam (elaborations) • 137 pages • 2024
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MAC2602 Assignment 2 (COMPLETE ANSWERS) Semester 1 2024 (703803) - DUE 2 April 2024 ;100% TRUSTED workings, explanations and solutions. for assistance Whats-App.......0.6.7..1.7.1..1.7.3.9............ Question 
1 
Correct 
Mark 2.00 out of 2.00 
QUIZ 
Which ONE of the following is NOT a strategic aim of corporate governance? 
(a) To reduce costs within the organisation to boost short-term profi tability. 
(b) To improve investor confi dence in the organisation. 
(c) To increase the organisation...
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Strategic Marketing for Non-Profit Organizations, andreasen - Exam Preparation Test Bank (Downloadable Doc)
- Exam (elaborations) • 198 pages • 2022
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Description: 
 
Test Bank for Strategic Marketing for Non-Profit Organizations, 7E, andreasen prepares you efficiently for your upcoming exams. It contains practice test questions tailored for your textbook. Strategic Marketing for Non-Profit Organizations, 7E, andreasen Test bank allow you to access quizzes and multiple choice questions written specifically for your course. 
 
The test bank will most likely cover the entire textbook. Thus, you will get exams for each chapter in the book. 
 
 ...
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Test Bank for Contemporary Marketing, 19th Edition by Louis E. Boone
- Exam (elaborations) • 637 pages • 2023
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Test Bank for Contemporary Marketing 19e 19th Edition by Louis E. Boone, David L. Kurtz. Full Chapters test bank are included - Chapter 1 to 18 
 
Part I: DESIGNING CUSTOMER-ORIENTED MARKETING STRATEGIES. 
1. Marketing: The Art and Science of Satisfying Customers. 
2. Strategic Planning in Contemporary Marketing. 
3. The Marketing Environment, Ethics, and Social Responsibility. 
4. E-Business: Managing the Customer Experience. 
5. Social Media: Living in the Connected World. 
Part II: UNDERSTAN...
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TEST BANK for Marketing Strategy, Text and Cases 7th Edition, by Ferrell O. C. and Michael Hartline. ISBN-13: 9781337495097. All Chapters 1-10.
- Exam (elaborations) • 134 pages • 2023
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TEST BANK for Marketing Strategy, 7th Edition, O. C. Ferrell, Michael Hartline, ISBN-10: 3, ISBN-13: 5097. All Chapters 1-10Chapter 1: Marketing In Today's Economy Chapter 2: Strat egic Marketing Planning Chapter 3: Collecting And Analyzing Marketing Information Chapter 4: Developing Competitive Advantage And Strategic Focus Chapter 5: Customers, Segmentation, And Target Marketing Chapter 6: The Marketing Program Chapter 7: Branding And Positioning Chapter 8: Ethics And Social Responsibility In...
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Summary Strategic Marketing (EBM081C05) - (All) Articles & Case studies
- Summary • 48 pages • 2022
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This document contains comprehensive summaries of all mandatory articles for the Strategic Marketing course (EBM081C05). It also includes the case studies that were discussed in the lectures. This structured summary offers a great basis for successful exam preparation!
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Summary of Strategic Marketing Management
- Summary • 50 pages • 2023
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Extensive summary of Strategic Marketing Management lectures and tutorials + important notes and examples in italics!
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MNM3709 ASSIGNMENT 4 SEMESTER 2 2023 COMPLETE ANSWERS GUARANTEED DISTINCTION
- Exam (elaborations) • 9 pages • 2023
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CASE STUDY You have been appointed by GALXBOY, as a marketing consultant, to improve their 
marketing strategy on specific elements regarding their internal market environment, market analysis, and 
sustainable competitive advantage. Conduct research on GALXBOY, using the following links: - 



Compile a strategic report for GALXBOY on how they can approach the following elements: 
INTERNAL ENVIROMENTAL ANALYSIS 
No. Mark 1 
Conduct a SWOT Analysis for GALXBOY where you are focusing on identifyi...
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All material: Strategic Management and Marketing Theory in the Creative Industries - 6314M0213Y
- Package deal • 3 items • 2023
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Strategic Management and Marketing Theory in the Creative Industries - 6314M0213Y
- Extensive summary (lectures and articles) 
- Compact summary (for next to the exam) 
- Links between articles (useful for understanding) 
- Exam itself of 2022-2023
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